Presentation oriented on production efficiency and product value
Under the motto WE ARE PRINT® the new manroland came across as a high-performance partner to the graphics industry, a partner that is reliable, groundbreaking, and determined. The objective with the added value strategies Value Added Printing for sheetfed presses and Applied Innovations for webfed presses was to offer customers solutions that go beyond a printing press as such and inspire them to take new approaches. Five Theme Parks resolutely focused on increasing production efficiency and product value: Sheetfed Park, Webfed Park, PRINTVALUE Park, Innovation Park and Energy & Environmental Center.

　　“We demonstrated that we are a high-performance enterprise totally customer-oriented with groundbreaking technology and services expertise, and we radiate fresh energy”, is how CEO Gerd Finkbeiner summarized the drupa successes on the last day of the show. “We are very pleased with new projects and orders received from the sectors of commercial, packaging and newspaper printing.”

　　“The industry we work in is not critical but the perception of our industry is”, commented Finkbeiner on the prevailing mood, “and we have taken very positive steps to put this right. With many innovations and new developments we have demonstrated advantages that can benefit our customers and their customers alike. We have done our utmost to strengthen the perception of print. For manroland it is inspiring that our drupa success was well beyond what we expected. We achieved our objectives and booked around the same number of orders as we did at the last drupa four years ago. drupa 2008 brought manroland orders worth middle triple-digit million euros.”

　　Finkbeiner sums up by saying: “The drupa stand in our completely new look was a center of groundbreaking printing technology and an attractive communication point for visitors. Under the motto WE ARE PRINT® we welcomed customers and all members of the printing community to the world of the new manroland. Today I wish to sincerely thank every member of my team here at drupa or at home base and all over the world for their enormous efforts, for their energy, and for their performance ethic. It’s been proven once again: drupa is magic.”

（manroland at drupa: print inspires）